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Investing in Bitcoin Treasury Companies: Five Essential Questions to Ask

  • bitcoincitadel1913
  • Sep 4
  • 2 min read

Updated: Oct 8

Investing in innovative markets can be an exciting opportunity, but it comes with substantial and often hidden risks. Before jumping in, it’s essential to evaluate your options carefully. Here are five key questions to guide your decisions and help you make informed choices when it comes to investing in Bitcoin Treasury Companies (BTCTC).


Who is Supporting Their Investment Strategy?


The team behind a company’s investment approach can significantly impact its success. Look for organizations with an experienced Bitcoin track record. A skilled team with a history of strong financial performance can navigate bear market challenges effectively. Lack of expertise in this area is a warning sign.


Are They Transparent?


Transparency is critical in any investment. Seek companies that offer a real-time dashboard displaying their fully diluted share count. This provides a clear view of potential dilution risks. This openness fosters trust and helps you assess the investment’s true value. Avoid those that obscure this information—it may indicate deeper problems.


How Many Levers Do They Have to Increase Their Holdings?


A "lever" is a way in which a company can add Bitcoin to their balance sheet. Companies with multiple ways (or “levers”) to grow their asset base are better equipped to succeed. Examples include reinvesting profits, securing loans, raising equity, selling assets, issuing Preferred Shares of Stock, and improving operations. Aim for at least five levers to ensure adaptability. If they have fewer than five, approach with extreme caution.


Do They Have a Market Cap of at Least $1B?


Market capitalization reflects a company’s size and stability. A market cap of at least $1 billion often signals a more established entity with resources to handle market shifts. This also helps them considerably when unlocking access to financial capital as well as access to better terms. Smaller companies (<$1B) might offer quick gains in an unpredictable market, but they often lack the ability to access the capital markets needed for sustained growth. I tend to avoid smaller treasury firms for this reason.


Do They Have a Solid Underlying Business That Continues to Be Cash Flow Positive?


For any company not named "Strategy", it simply does not have the first mover advantage and financial moat that Michael Saylor and MSTR shareholders possess. The strength of an investment lies in the company behind it. This means they do not have the luxury of not being able to fall back on their underlying daily operating business. Ensure the business has a robust, cash flow-positive operation independent of its asset holdings. Positive cash flow shows financial health and provides funds to expand assets. A weak underlying business can jeopardize your investment, so prioritize profitability.


The Importance of Research


Investing requires careful consideration. By asking these questions—about their team, transparency, strategies, market cap, and financial stability—you can identify promising opportunities and avoid risky ones. Take your time, conduct thorough research, and invest thoughtfully to succeed in this dynamic market.


Conclusion


This is why I compiled more than 40 metrics of Bitcoin-related data into one unique spreadsheet found only at: https://docs.google.com/spreadsheets/d/1wGhqRsQQBtoQvUk6M6tCj_hzlG3aXRDXLKTp1zLutdM/edit?usp=sharing.


Published on September 04, 2025, by *bitcoinwealthedge.com

 
 
 

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